Arkansas Tourism Partners

The Arkansas Department of Parks and Tourism has embraced cutting edge technology by utilizing the latest in mobile linking software. On Oct. 1, 2009, the Tourism Division introduced Quick Response (QR) codes into all social marketing efforts. QR codes, or mobile tagging, allow visitors to take advantage of URL shortcuts to travel information throughout in The Natural State.

How It Works

This code uses two-dimensional graphics to form a bar code image. Information such as Web addresses, text, pictures, and maps are encrypted into the image. This image, a black and white patterned square, is placed in the print or Internet advertisement. Consumers scan the image via a mobile smart phone, using free code reading software such as BeeTagg or QR APP. The scan opens a Web page. The link is then saved into the software’s memory for future use, allowing vacationers to easily reference Arkansas tourism and destination information while traveling.

The Arkansas Department of Parks and Tourism has created codes to be used by the industry.  If you would like for the ADPT to create a code for your business’s Web site, please email us at communications@arkansas.com with the URL link you would like us to use.  We will create the code and place it on this page.   We are able to track these codes and can provide you with click through data.

If you would like a member of the Tourism Division to visit with your organization to explain how the codes work and can be used to promote your attraction, dining or lodging establishment, please contact Dena Woerner or Anna Mitchell at 501-682-7602 or email requests to communications@arkansas.com.

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Bar Code	Title	URL
	Destinations - Group Travel Sample Itineraries	http://www.arkansas.com/group-travel/travel_industry/sample-itineraries/?siteid=30&bannerid=185
	Backpacker Magazine - Outdoors	http://www.arkansas.com/outdoors/?siteid=30&bannerid=184
	Living in Arkansas - Travel Tools Sample Itineraries	http://www.arkansas.com/itineraries/?siteid=30&bannerid=183
	BOOM - Things to Do	http://www.arkansas.com/things-to-do/?siteid=30&bannerid=182
	AARP: The Magazine - Scenic Drives	http://www.arkansas.com/things-to-do/scenic-drives/?siteid=30&bannerid=181
	Delta Sky - Lakes and Rivers	http://www.arkansas.com/lakes-rivers/?siteid=30&bannerid=180
	Family Circle - Vacation Planning Kit	http://www.arkansas.com/helpful-info/free-vacation-kit/?siteid=30&bannerid=179
	Placeholder for Fall/Winter ads - Arkansas.com	http://www.arkansas.com/?siteid=30&bannerid=178
	American Taekwondo Association - Lakes and Rivers	http://www.arkansas.com/lakes-rivers/?siteid=30&bannerid=177
	St. Louis Market - Lakes and Rivers	http://www.arkansas.com/lakes-rivers/?siteid=30&bannerid=176
	Wendy's See Arkansas First - Vacation Planning Kit	http://www.arkansas.com/helpful-info/free-vacation-kit/?siteid=30&bannerid=175
	Paula Miles - Arkansas Delta Byways	http://www.deltabyways.com/?siteid=30&bannerid=174
	D Magazine - Lakes and Rivers	http://www.arkansas.com/lakes-rivers/?siteid=30&bannerid=173
	Talk Business Quarterly - Meetings and Conventions 101	http://www.arkansas.com/group-travel/travel_industry/meeting-planners/?siteid=30&bannerid=172
	Fishing and Outdoors Guide - Fishing	http://www.fishing-arkansas.com/?siteid=30&bannerid=171
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